{"id":63657,"date":"2017-08-11T13:30:08","date_gmt":"2017-08-11T11:30:08","guid":{"rendered":"https:\/\/internetrepublica.com\/?p=63657\/"},"modified":"2017-08-11T13:33:01","modified_gmt":"2017-08-11T11:33:01","slug":"errores-comunes-seo","status":"publish","type":"post","link":"https:\/\/internetrepublica.com\/blog\/errores-comunes-seo\/","title":{"rendered":"Errores comunes en SEO"},"content":{"rendered":"

 <\/p>\n

A la hora de llevar una p\u00e1gina web o un blog es importante prestar especial atenci\u00f3n a la estrategia SEO<\/strong>, ya que, si no se conoce bien, puede aplicarse de manera err\u00f3nea, influyendo en su posicionamiento y visibilidad.<\/p>\n

 <\/p>\n

Si hablamos de la planificaci\u00f3n estrat\u00e9gica de contenidos, es muy importante centrarse en su calidad, ya que esta interviene positivamente en el SEO. Pero hay muchos m\u00e1s factores a tener en cuenta en nuestra estrategia, ya que existen errores bastante comunes<\/strong> que se comenten a la hora de implementar el SEO.<\/p>\n

 <\/p>\n

Y, es que mejorar la posici\u00f3n de tu empresa<\/strong> en los buscadores es una tarea que requiere bastante constancia, al igual que el desarrollo de numerosas acciones que debemos cuidar.<\/p>\n

 <\/p>\n

\u00bfCu\u00e1les son esos errores?<\/strong><\/p>\n

    \n
  1. Landing page mal dise\u00f1ada.<\/li>\n
  2. Lenta velocidad de carga y tiempo de respuesta.<\/li>\n
  3. No disponer de un \u201csitemap\u201d.<\/li>\n
  4. P\u00e1gina desordenada.<\/li>\n
  5. No est\u00e1 optimizado para m\u00f3viles.<\/li>\n
  6. No comprobar la compatibilidad en diferentes navegadores.<\/li>\n
  7. No tener presencia en redes sociales.<\/li>\n
  8. No actualizar el contenido antiguo.<\/li>\n
  9. Estrategia \u201coutreach\u201d poco efectiva.<\/li>\n
  10. Titulares sin inter\u00e9s.<\/li>\n
  11. No usar etiquetas \u201calt\u201d para las im\u00e1genes.<\/li>\n
  12. No crear contenido atractivo.<\/li>\n
  13. Im\u00e1genes poco atractivas.<\/li>\n
  14. No optimizar las im\u00e1genes compartidas en las redes sociales.<\/li>\n
  15. No reemplazar links rotos.<\/li>\n
  16. No hacer \u201cinterlinking\u201d, enlaces a otros art\u00edculos internos.<\/li>\n
  17. Uso de la redirecci\u00f3n 301, inefectivo.<\/li>\n
  18. No hacer \u201clink building\u201d de calidad.<\/li>\n
  19. Hacer una investigaci\u00f3n poco eficaz de keywords.<\/li>\n
  20. No hacer un an\u00e1lisis de resultados.<\/li>\n<\/ol>\n

    \u00a0<\/strong><\/p>\n

    Y, \u00bfqu\u00e9 hacer entonces para mejorar?<\/strong><\/p>\n

      \n
    1. Escribir contenidos de calidad.<\/li>\n
    2. Utilizar keywords<\/em>, o m\u00e1s conocido como palabras clave.<\/li>\n
    3. Optimizar las URLs.<\/li>\n
    4. Personalizar los t\u00edtulos y que sean creativos.<\/li>\n
    5. Tener presencia en redes sociales.<\/li>\n
    6. Optimiza las im\u00e1genes, ponle un nombre en el que aparezca la palabra clave.<\/li>\n
    7. Publica con regularidad, los buscadores lo tienen en cuenta a la hora de posicionarte.<\/li>\n<\/ol>\n

       <\/p>\n

      Ahora ya sabes, no te olvides aplicar estas claves y ver\u00e1s c\u00f3mo los resultados de tu p\u00e1gina web mejoran y beneficiar\u00e1n tu posicionamiento web<\/strong>. Los resultados de un buen trabajo de SEO no llegar\u00e1n de manera inmediata, pero ten paciencia porque si sigues aplicando estas pr\u00e1cticas obtendr\u00e1s resultados muy satisfactorios.<\/p>\n

       <\/p>\n","protected":false},"excerpt":{"rendered":"

        A la hora de llevar una p\u00e1gina web o un blog es importante prestar especial atenci\u00f3n a la estrategia SEO, ya que, si no…<\/p>\n","protected":false},"author":3,"featured_media":63664,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[119],"tags":[493,799],"class_list":["post-63657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-posicionamiento-web","tag-seo-en-2"],"yoast_head":"\nErrores comunes en SEO - Internet Rep\u00fablica<\/title>\n<meta name=\"description\" content=\"  A la hora de llevar una p\u00e1gina web o un blog es importante prestar especial atenci\u00f3n a la estrategia SEO, ya que, si no se conoce bien, puede\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/internetrepublica.com\/blog\/errores-comunes-seo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Errores comunes en SEO - 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